Orflie is a company specializing in B2B sales and pre-sales outsourcing, with over 30 employees and more than 400 national and international clients served.
The agency focuses on enhancing the commercial departments of companies looking to scale their B2B businesses.
Company size: 51-200 employees
Country: Brazil
The challenge
We needed to improve our mass prospecting capabilities, optimize our email marketing campaign performance, and enhance the prospect contact quality. We were looking for a solution that would allow us to reduce manual work, increase prospecting and communication capacity, and lower bounce rates. Our ultimate goal was to improve open and response rates.
Story
Searching the internet for the perfect solution, I found Snov.io, which has since transformed my agency’s internal operations. Currently, my team is using the following capabilities of the Snov.io platform:
- Email Finder Chrome extension to build high-quality lead lists.
- Cold email outreach to organize and launch email campaigns.
- Email Warm-up to improve email deliverability and outreach performance.
- Email Verifier to keep the contact list fresh and minimize email bounces.
“The time our internal sales team spends on prospecting was reduced by over 50%, allowing the team to focus more on direct client communication”.
Snov.io helped us manage contact lists and email marketing campaigns, improving our overall performance. We also successfully enhanced client communication thanks to the tool's analytics and data visualization.
Overall, we launched 1,000 email campaigns and reached out to over 870,000 leads—like a walk in the park. Thanks to our automated approach, we hit an average open rate of 32% and a response rate of around 1%. In our domain, those are high-ticket results.
Success Metrics
Additionally, email marketing campaigns have enabled us to contact more decision-makers of large enterprises, which helped deliver better business opportunities for our clients.
The experience
We enjoy the intuitive and seamless design of the Snov.io tools. The platform makes it easy to quickly organize quality lead lists and send mass email campaigns efficiently.
We look forward to further automation enhancements in campaign management and improved phone number prospecting capabilities.